IFyour end goal is to raise as much money as possible on each item in order to accomplish your fundraising mission, should you include selling artwork in your silent or live charity auctions? Whether or not art sells well comes down to two factors: having the right audience and hiring the right auctioneer. If you don’t have these two components, art often feels difficult to sell well, as many of you have likely experienced. Maybe you’ve wondered what it takes for art to sell for top dollar at your event. How art is sold and the way it is presented can make a significant difference in the financial outcome. As you consider whether to include artwork as part of your silent auction, or to place works of art among your very best live auction items, it is important to look at why art sells well and what might be missing when it flops or feels undersold, whether at the silent auction table or in the live event.